Part one looked at telesales, yellow pages and other directories, using mailing lists and advertising in local papers and journals. In this article I will be considering direct selling techniques, leaflet drops and internet advertising.
1. Direct Approach
You could simply cold call on a company and hope you can get to talk to somebody. My experience of this is that it is quite a daunting task and by and large relatively unsuccessful in gaining new business. A lot of time, effort and fuel can be wasted as well as damage to ones morale which could take quite a severe battering as you experience one knockback after another. Not a technique to be recommended. However with regard to builders cleans it can be successful. What this entails is visiting any building s View the rest of this article
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