Wednesday, December 26, 2007

Pixar's Joe Ranft's 2 Rules For Living

Joe Ranft knew how to live. Considered the heart of Pixar's films his sense of humor and gift for storytelling were legendary throughout the industry and throughout the world. How can you apply his life lessons to promoting yourself, your product, business, service or cause? Storytelling is key along with two others.
1. The journey is the reward.
I want it now. I can't wait. Hurry, hurry. Show me the money. What do I get? Life will be better tomorrow.
Stop.
What about now? What about doing without knowing what will result, just for the fun of it?
This is what Kathan Brown, a client of mine who is legendary in the print making/etching world and who has worked with such artists as John Cage, Richard Diebenkorn, and Richard Tuttle, writes in the open View the rest of this article


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