Why Caution Pays With Pop Under Advertising

Pop Up and Pop Under advertising that is executed properly can help any webmaster dramatically improve the performance of their web site or web sites. However it is important to be extremely cautious and to realize that when not used properly, this type of marketing can have the opposite effect. To start with it is important that whatever form of pop up or pop under advertising that you choose to set up should not be too intrusive. Secondly, and even more critical the advertising should be as relevant as possible. Remember that the issue of relevancy is the real secret behind the millions of dollars that Google has secured through its textual PPC (pay-per-click) ads. The main reason why PPC ads are so effective and so popular is because they are relevant. They offer View the rest of this article